Keep it simple
A friend of mine has turned her hobby (handmade furniture and accessories, craft, design, etc) into a nice source of additional income. Sales currently happen by word of mouth. She was thinking of setting up a webshop, but the costs and hassle were a bit of an issue. It was still mainly a hobby.
I told her about etsy.com. Specifically aimed at this kind of business. No pressures, reasonably priced, and best all no hassle. And in case it is needed, I can help.
More here: www.etsy.com